Comments …Pat Zaby, CCIM, CRB, CRS, RS Council senior instructor and real estate software publisher:“Every serious professional should have a copy of Real Estate Sales Handbook. It continues to be a storehouse of productivity and information."
Christine Doyle, CRB, CRS, RS Council senior instructor and national speaker:“I recommend Real Estate Sales Handbook because I know agents are getting a book they’ll turn to again and again in their career.”
Contents...
The tenth edition of this industry classic presents tips and valuable insight for today’s real estate professional salesperson.
Foreword1. Getting Started2. Professionalism3. Successful Sales and Listing Qualities4. Time Management5. Selling and Listing with Psychology6. Obtaining the Listing7. Servicing the Seller8. Advertising and Public Relations9. Finding and Working with the Buyer10. Negotiating and Closing11. Financing12. Expanding Your Services13. Technology and Real EstateGlossaryAppendix: Exterior Structural Walls and FramingIndexAbout the Residential Sales Council